You start out renting to test things out ($100 per month). After a two month rental ($200), you decide to continue long term so we negotiate a lease price and terms ($100 month for 2 years) as well as a fixed price for the buy it now option ($10,000). You exercise the buy option after two years . . . lease payments ($100/month x 24 months) reduce the fixed price ($10,000 - $2,400) . . . you buy domain for $7,600. You own domain and website content. You may continue hosting your website with us for a $20 monthly fee or convert your website to another platform and find another hosting company.